Primal Wear

Primal Wear

Since 2012, Primal has been a proud national sponsor of the Tour de Cure®, the premier cycling fundraising event of the American Diabetes Association®. Through the Primal Gives Back® program, Primal will donate 15 percent of the cost of custom team jersey orders directly to individual team fundraising to benefit the American Diabetes Association® and help Stop Diabetes®. Working together with sponsors like Primal, Tour de Cure® encourages people to get on their bikes, not only to benefit their own health, but also to help improve the lives of all those living with diabetes.