With nearly 30 years of experience across the marketing and digital landscape, Jacque Sebany brings a distinctive blend of strategic leadership, creative vision, and operational expertise shaped by both nonprofit and corporate environments. Her expertise spans brand and business strategy, integrated marketing, digital transformation, customer engagement, user experience/user interface, content and experience design, front-end development, and performance-driven marketing.

Prior to returning to the ADA in her current role, Jacque served as the ADA’s chief marketing and digital officer (CMDO) from 2020 to 2022. She later launched her own consulting practice while continuing to partner with the ADA to lead marketing and brand strategy for its scientific meetings, including the Scientific Sessions, the Clinical Update Conference, and the Diabetes Technology Meeting.

As CMDO, Jacque leads growth-focused initiatives that bring the ADA brand to life, deepen engagement, and drive revenue across the organization. She oversees the continued evolution of the marketing ecosystem to deliver integrated, data-driven campaigns, elevate the ADA’s voice through impactful communications, and create innovative experiences that strengthen both revenue growth and emotional connection with the communities the ADA serves.

Jacque previously spent more than six years with the American Heart Association where she led digital content strategy initiatives designed to advance mission impact and strengthen audience engagement. Her work in the health nonprofit space has deepened her passion for purpose-driven organizations and reinforced her belief in marketing as a powerful tool for creating meaningful change within the communities these organizations serve.

Throughout her agency career, Jacque has led strategic marketing and brand initiatives for clients including FedEx, the United States Department of the Treasury, the Bahamas Ministry of Tourism, Gold’s Gym, Hyatt Hotels, and numerous leading consumer brands.

A creative at heart, Jacque holds a degree in art with concentrations in fashion and interior design. She is passionate about transforming organizations and elevating brand experiences through a design-driven, audience-first approach. Known for building high-performing teams and modernizing marketing operations, she brings a rare combination of creativity, strategy, and growth leadership to every organization she serves.